I'm Natalie, a recent graduate from USC with a degree in International Relations and Marketing. My passion for design has led me to dedicate over 600 hours to mastering the art of UX Design at General Assembly.
In the professional realm, I thrive in creative spaces, navigating through different design mediums. From crafting mobile interfaces with a keen focus on UX to orchestrating end-to-end digital marketing campaigns, I find joy in bringing ideas to life.
When I'm not immersed in the world of design and marketing, you'll likely find me indulging my creative side. Whether it's throwing pottery, experimenting with curating the perfect matcha tonic, or painting nichos, I believe in the power of diverse experiences to fuel inspiration.
Visual Design
Curious
Creative
User Research
UX Design
Innovative
Product Design • Brand Expression • IBM SPSS • Design Systems • Figma • Atlassian Confluence • Atlassian JIRA • Braze CMS • Product Design • Brand Expression • IBM SPSS • Design Systems • Figma • Atlassian Confluence • Atlassian JIRA • AD-ID Product Design • Brand Expression • Front End • Design Systems • Figma • Premiere Pro • Cinema 4D • Sketch
3+
Years of Various Digital Design Experience
500+
Hours spent learning UX Design
3+
End-to-End Projects
NBC | Sept. - Dec. 2022
CRM & Promotional Marketing Intern
Deployed promo-planning ad video and digital media campaigns from concept through execution
Analyzed B2C daily and weekly reports of ad-hoc and lifecycle emails that tracked multiple KPIs
Managed NBC’s OneApp online presence by ensuring promo videos were up to date and current
LauraMac | May 2021- Aug. 2022
Business Operations Analyst
Developed multi-step digital marketing campaigns that focused on increasing user retention
Engaged in tech-related projects such as CRM-building, data mapping, and rule writing
Increased user traffic on social media platforms by 12% via infographics and crafted media
University of Southern California | May 2023
B.A. International Relations, Dornsife, College of Letters, Arts & Sciences
Minor in Marketing, Marshall School of Business